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How UK newspapers changed their minds about climate change — interactive.carbonbrief.org

It's very easy to be cynical about the tabloids' switch to climate consciousness. Only a few years ago they would have been decrying any climate coverage as 'wokeness'. And it's very hard not to imagine that the increasing audience interest in and commercial viability of environmental journalism isn't the root cause of those switches. But better late than never, as this excellent article from Carbon Brief demonstrates:

"The shift in editorial attitudes to renewables is illustrated by the shift in their economic framing. In 2011, editorials were more likely to describe this technology as too expensive, but in the latter half of the decade this argument had largely been flipped on its head, with editorials increasingly hailing the economic benefits of investing in renewables."

You will be shocked - shocked! - to hear which outlets still dabble in climate denialism: According to Carbon Brief’s analysis, left-leaning publications did not publish a single editorial explicitly opposing climate action across this period. In fact, nearly every negative editorial featured in a cluster of right-leaning titles composed of the Sun, the Daily Mail, the Daily Express, the Daily Telegraph and some of their Sunday equivalents.

Snapchat partners with 40+ newsrooms on new automated product — www.axios.com

More publishers will be able to get their content in front of Snapchat users more easily. That's a great opportunity to reach new audiences - but we'll need to see proof of how well this works in the long run. The proof is in the pudding.

In a vulnerable media economy, journalists are demanding ownership of their work — www.poynter.org

We could only do Media Voices at all because we negotiated for the IP when our old parent company TheMediaBriefing closed down. This article from Poynter makes a strong argument that more journalists should be doing the same. Some good case studies in there.

End of an era for Time Out as it stops London print edition after 54 years — www.campaignlive.co.uk

Time('s Run) Out for the print edition of Time Out - at least in London - as it stops printing its London dead tree edition after more than a century. The economics - though exacerbated by the pandemic - just don't make sense anymore, especially as returns elsewhere are more cost efficient.

This week's episode:

NEW Lessons from award-winning podcasts: The Art Newspaper’s Ben Luke — voices.media

The winner of the Best Hobbies & Special Interest Podcast at 2021’s Publisher Podcast Awards was The Week in Art from The Art Newspaper. Peter spoke to Ben Luke, podcast host and review editor at The Art Newspaper. He talked about how the podcast and its format came about, why they chose a single sponsor per season revenue model, and what value The Week in Art brings to the publisher’s wider audience.

The next steps for publisher email: Monetising inventory and protecting privacy — voices.media

Building audience engagement with email is high on every publisher’s agenda. But building revenue with email doesn’t get nearly the same attention. In this special Conversations episode, I'm joined by Passendo’s Andreas Jürgensen, Anders Rantzau Rasmussen, and Access Intelligence’s Michael Ring to discuss how publishers are growing their bottom line by optimising and automating in-email ad serving.