Every Saturday morning, we invite a publishing pro to put together their top media links. This week’s guest editor is Ben May.

Ben is based in Brisbane, Australia, and runs a specialist development agency for publishers, The Code Company and consulting business Publisha. 

You can find Ben on Twitter and LinkedIn.

Ben says:

"One of the things I see the most working with digital publishers of all shapes and sizes, is the incredible opportunity they have when it comes to data. Digital publishers create a lot of it, and have the potential to collect so much more. 

My prediction for the next decade, is that digital publishers will be valued based on their effective use of data. But also, a strong data game lets you monetize your audience better and more effectively."

B2B publishers call to end data misuse in online ad auctions — www.foliomag.com

Is the digital advertising industry being sneaky and building their own first-party data on your audience, without your permission, and do they have the right to?

Publishers have more first-party data than they think. Here’s how to use it — www.pubexec.com

A long held belief of mine, that publishers are uniquely positioned to collect so much rich data about their audience, that traditional marketers could only dream of.

What can publishers expect from post-pandemic, cookie-less adtech? — www.thedrum.com

If monetization and product data is the carrot, then the impending third-party cookieless future should get you thinking. I’m warning clients that they can’t have their head in the sand forever -- this is coming, fast.

Life Beyond the Cookie — digiday.com

Digiday have been reporting on this topic for a while, and while not everyone has the same resources as Condé Nast or the New York Times, there are often good insights you can take and adopt.

Understanding ownership of a digital publishers content online — thecode.co

If you’re still interested in understanding more about the opportunities that lay ahead for digital publishers and how I think about it. I was interviewed on it recently and we go into a lot of the topics in today's email.

If you would like to guest edit a future edition of My Media Roundup, simply reply to this email.