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How to convince your boss to invest in print
It’s pretty easy to convince magazine fans that print is worthwhile, but it can be more difficult to bring around hard-nosed publishing managers. Here are 10 arguments you can make to stop managing decline and get your boss on board with a long-term print strategy.
The Publisher Summits preview day 1: session highlights across newsletters and print
On Tuesday 10th June, the Publisher Newsletter Summit and the Publisher Print Summit explore what leading publishers are doing, from paid newsletters and sign-up optimisations to alternative magazine revenue strategies, and crucially, why we’re still talking about print in 2025.
Why The Economist is making its podcasts and newsletters more personal
The Economist has unparalleled expertise and an incredible reputation. What it doesn’t necessarily have is a personal relationship between its journalists and audiences – the foundation of successful podcasts and newsletters. That is set to change.
Flashes & Flames merger with Media Voices: Plans for new media information services and events
Flashes & Flames Media Ltd, publisher of the weekly newsletter on media, business information and events, has acquired the assets of Media Voices, the producer of The Publisher Podcast and Newsletter, The Publisher Summits, and The Publisher Podcast and Newsletter Awards.
What makes membership models successful for publishers? Tips from Memberful
With advertising revenue shrinking and audience behaviours constantly shifting, publishers are increasingly exploring new ways to generate sustainable income, often turning to memberships as a solution. But what makes the membership model so compelling for publishers?